Poli Bellari: social media
Social media project from Pedro Screltz's portfolio, in the B2C market.
What the project set out to do.
Our work with Poli started from a personal brand that already had authority, connection and recognition with its audience, but still needed to turn that value into a clearer and more distinctive positioning. From the diagnostic, we organized the communication around the brand's main differentiator: the union of personal brand and image consulting, backed by its own four-pillar methodology. The goal was to raise the perceived value of Poli, establish Poli as a reference for professionals who want to be seen at the level of what they deliver, and prepare the communication for premium work, with audience expansion and new service lines.
Project sheet.
The project from the inside.
The project presentation, as it was delivered.
How to read this portfolio. This portfolio is demonstrative. For the most part, the work was brokered and carried out under the management of other agencies and does not represent a current, direct or recurring relationship with the brands mentioned. The material brings together what was developed while the projects were under Pedro's management.