Submundo Argentina: social media
Social media project from Pedro Screltz's portfolio, in the B2C market.
What the project set out to do.
Make Submundo Experience be seen in Buenos Aires as the expression of the São Paulo night that crosses borders without diluting its origin or resorting to the traditional stereotypes associated with Brazil. The communication began to reinforce Submundo as a brand of Brazilian cultural crossing in its origin, localized for the Argentine audience and recognizable by a territory of its own.
Project sheet.
The project from the inside.
The project presentation, as it was delivered.
How to read this portfolio. This portfolio is demonstrative. For the most part, the work was brokered and carried out under the management of other agencies and does not represent a current, direct or recurring relationship with the brands mentioned. The material brings together what was developed while the projects were under Pedro's management.